[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.guan-yin.cz\/jak-funguji-slevy-na-nakup-od-influenceru\/#Article","mainEntityOfPage":"https:\/\/www.guan-yin.cz\/jak-funguji-slevy-na-nakup-od-influenceru\/","headline":"Jak funguj\u00ed slevy na n\u00e1kup od influencer\u016f?","name":"Jak funguj\u00ed slevy na n\u00e1kup od influencer\u016f?","description":"Kdo to v\u016fbec jsou ti influence\u0159i? Jedn\u00e1 se o ozna\u010den\u00ed pro ty, kte\u0159\u00ed tvo\u0159\u00ed n\u011bjak\u00fd obsah prost\u0159ednictv\u00edm internetu a p\u0159edev\u0161\u00edm na soci\u00e1ln\u00edch s\u00edt\u00edch. To znamen\u00e1 YouTube, Instagram, Twitch, Twitter a mnoho dal\u0161\u00edch soci\u00e1ln\u00edch s\u00edt\u00ed. Tito influence\u0159i pot\u00e9 z\u00edsk\u00e1vaj\u00ed fanou\u0161ky, kter\u00e9 zaj\u00edm\u00e1 obsah, kter\u00fd tvo\u0159\u00ed a t\u00edm si buduj\u00ed svoji z\u00e1kladnu","datePublished":"2022-11-28","dateModified":"2022-11-28","author":{"@type":"Person","@id":"https:\/\/www.guan-yin.cz\/author\/#Person","name":"","url":"https:\/\/www.guan-yin.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/9650bad63f840fe2951db83904c5d1edf6fafb8283b72071d80cdc2088366373?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9650bad63f840fe2951db83904c5d1edf6fafb8283b72071d80cdc2088366373?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"guan-yin.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.guan-yin.cz\/wp-content\/uploads\/pexels-mikhail-nilov-9159635.jpg","url":"https:\/\/www.guan-yin.cz\/wp-content\/uploads\/pexels-mikhail-nilov-9159635.jpg","height":0,"width":0},"url":"https:\/\/www.guan-yin.cz\/jak-funguji-slevy-na-nakup-od-influenceru\/","wordCount":425,"articleBody":"   Kdo to v\u016fbec jsou ti influence\u0159i? Jedn\u00e1 se o ozna\u010den\u00ed pro ty, kte\u0159\u00ed tvo\u0159\u00ed n\u011bjak\u00fd obsah prost\u0159ednictv\u00edm internetu a p\u0159edev\u0161\u00edm na soci\u00e1ln\u00edch s\u00edt\u00edch. To znamen\u00e1 YouTube, Instagram, Twitch, Twitter a mnoho dal\u0161\u00edch soci\u00e1ln\u00edch s\u00edt\u00ed. Tito influence\u0159i pot\u00e9 z\u00edsk\u00e1vaj\u00ed fanou\u0161ky, kter\u00e9 zaj\u00edm\u00e1 obsah, kter\u00fd tvo\u0159\u00ed a t\u00edm si buduj\u00ed svoji z\u00e1kladnu fanou\u0161k\u016f, kter\u00fdm m\u016f\u017eou p\u0159ed\u00e1vat d\u00e1l sv\u016fj obsah. Obecn\u011b plat\u00ed, \u017ee \u010d\u00edm v\u00edce sleduj\u00edc\u00edch maj\u00ed, t\u00edm v\u011bt\u0161\u00ed v\u00fdd\u011blky maj\u00ed a t\u00edm v\u011bt\u0161\u00ed je \u0161ance, \u017ee z\u00edskaj\u00ed n\u011bjakou spolupr\u00e1ci.Spolupr\u00e1ce s influencery funguj\u00ed r\u016fzn\u00fdmi zp\u016fsoby. Z\u00e1le\u017e\u00ed na tom, jak se dan\u00e1 firma s influencerem dohodne a jak\u00e9 si nastav\u00ed podm\u00ednky. V\u011bt\u0161inou jde o to, aby na sv\u00fdch soci\u00e1ln\u00edch s\u00edt\u00edch zpropagovali n\u011bjak\u00fd produkt nebo slu\u017ebu. N\u011bkdy je odm\u011bnou za tuto pr\u00e1ci onen produkt zdarma, n\u011bkdy je to t\u0159eba mo\u017enost vybrat si dal\u0161\u00ed v\u011bci zdarma z nab\u00eddky dan\u00e9 firmy a n\u011bkdy je to finan\u010dn\u00ed odm\u011bna, kter\u00e1 m\u016f\u017ee b\u00fdt v \u0159\u00e1dku tis\u00edc\u016f ale i klidn\u011b stotis\u00edc\u016f. P\u0159edev\u0161\u00edm v zahrani\u010d\u00ed nen\u00ed \u017e\u00e1dnou v\u00fdjimkou, \u017ee za takovou reklamu dostanou i odm\u011bnu v \u0159\u00e1du mili\u00f3n\u016f. Influencerstv\u00edm se daj\u00ed vyd\u011blat velmi p\u011bkn\u00e9 pen\u00edze, ale samoz\u0159ejm\u011b m\u00e1 takov\u00e1 pr\u00e1ce i sv\u00e9 stinn\u00e9 str\u00e1nky, jako nap\u0159\u00edklad ztr\u00e1ta soukrom\u00ed, nejist\u00e9 m\u011bs\u00ed\u010dn\u00ed v\u00fdd\u011blky a podobn\u011b.A jak to tedy funguje se slevami pro z\u00e1kazn\u00edky? N\u011bkter\u00e9 firmy poskytuj\u00ed influencer\u016fm i slevov\u00fd k\u00f3d, kter\u00fd mohou zve\u0159ejnit pro sv\u00e9 fanou\u0161ky a ti pak z\u00edskaj\u00ed slevu na n\u00e1kup. V\u011bt\u0161inou, pokud to ud\u011blaj\u00ed, dostane n\u011bjakou odm\u011bnu i influencer, p\u0159es jeho\u017e odkaz nakoup\u00ed. Ve v\u011bt\u0161in\u011b p\u0159\u00edpad\u016f se jedn\u00e1 o slevu 5 – 30 %, z\u00e1le\u017e\u00ed na dohodnut\u00fdch podm\u00ednk\u00e1ch. V \u010cesku na tomto principu funguje mnoho firem, nap\u0159\u00edklad e-shop s m\u00f3dou About you poskytuje About you slevov\u00fd k\u00f3d influencer\u016fm a ti o nab\u00eddnou sv\u00fdm sleduj\u00edc\u00edm. Je to tedy prosp\u011b\u0161n\u00e9 pro v\u0161echny t\u0159i strany. Z\u00e1kazn\u00edci z\u00edskaj\u00ed slevu, e-shop v\u011bt\u0161\u00ed v\u00fdd\u011blky a influencer pov\u011bt\u0161inou bonus z n\u00e1kupu.                                                                                                                                                                                                                                                                                                                                                                                          4.7\/5 - (3 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Jak funguj\u00ed slevy na n\u00e1kup od influencer\u016f?","item":"https:\/\/www.guan-yin.cz\/jak-funguji-slevy-na-nakup-od-influenceru\/#breadcrumbitem"}]}]